I admit, I’ve borrowed the title from an excellent presentation given by Dr. Joseph Williams, Managing Director, Microsoft WW SaaS Channel. He gave a presentation at the recent Microsoft Hosting Summit, and the point was this:
The hosting market is crowded and includes huge players such as Microsoft itself. If you want to maintain a healthy hosted services business, don’t chase the same commodity offerings...
Without question, “How big is the hosted desktop market” is the top inquiry I get from our Citrix Service Provider (CSP) partners. Our thousands of global partners are constantly making investments in infrastructure, marketing, business operations and sales. And frequently they are going to their board (and sometimes to external investors) for funding to chase the high-margin, high-value hosted desktop market.... [Blog continues on blogs.citrix.com]
Professionally, I'm a technology marketer -- my real passion is introducing new products & technologies into nascent markets. I'm an EE by training, enlightened a bit with an MBA. I've spent lots of time at early stage companies, as well as Sun Microsystems, Cassatt, Egenera, EMC. Today at Citrix I'm helping others understand opportunities and pathways for mobility and cloud infrastructure.
My Blog's title is inspired by Ayn Rand's book about each person's calling to create value.
The opinions expressed here are my personal opinions, and not necessarily those of my employer.
Find me at oestreichk at gee mail dot com. I also Tweet as @fountnhead .